Brand Guidelines by Redefy

Hello Designers,

Have You ever wondered why it’s so challenging to create a complete brand identity guidelines? Creating a brand identity is time consuming. It’s harder if you don’t have any framework and process to follow.

This kit is built as a framework to streamline your working process. What makes us different from other brand guideline kits is that we continually simplifying our product. Our goal is to create a brand identity template that’s useful for different use cases while not being bloated.

Preview in Figma

What's New?

• Simplifying information bar, now you can customize your header and footer using slot (1 component only).
• Added brand proposal (20 pages).
• Added inspiration design.
• Added industrial content preset (Based on real world case).
• Simplifying end of file templates.

What’s Inside?

• Discovery
  • First meeting guidelines
  • Competitor uvp
  • Tone & voice
  • Target audience & persona
  • Brand archetypes
  • Resources guidance

• Proposal
  • Clients overview
  • Studio overview
  • Scope of work
  • Terms & conditions

• Brand guidelines
  • Cover template (2 use cases)
  • Content (3 use cases)
  • Introduction & strategy
  • Logos
  • Colors
  • Typography
  • Iconography
  • Shape & pattern
  • Photography
  • Touchpoints
  • FAQ & thank you
• Customization
  • Header, footer, title components
  • 2 Grids (spacious and compact)
  • Theme
  • 55 Layouts